Common questions about 2D barcodes

2D barcodes are rapidly becoming the new standard for product identification in retail. Here are some of the most common questions about 2D barcodes and their role in the future of retail.

What are 2D barcodes?

2D barcodes are two-dimensional barcodes, meaning that they can store data both horizontally and vertically.

What is the difference between 1D and 2D barcodes?

Unlike traditional 1D barcodes, 2D barcodes store information both horizontally and vertically.

Can 1D and 2D barcodes coexist?

Yes. During the transition, many products will carry both 1D and 2D barcodes to ensure compatibility across different retailers and systems.

What are the benefits of 2D barcodes?

Some of the most prominent benefits of 2D barcodes are:

• More product information

• Better traceability

• Expiration dates

• Batch numbers

• Authentication

• Consumer engagement

Learn more about the benefits of 2D barcodes here.

Can 2D barcodes store more data?

By storing data both horizontally and vertically, 2D barcodes can contain significantly more information.

What information can a 2D barcode contain?

A 2D barcode can contain information about Product ID, batch number, expiry date, serial number, web links, sustainability information, instructions, and more.

Which industries benefit from 2D barcodes?

Not just grocery stores benefit from switching to 2D barcodes. Some other industries that can benefit from 2D barcodes are:

• Grocery

• Pharmacy

• Healthcare

• Apparel

• Electronics

Why are retailers switching to 2D barcodes?

2D barcodes enable richer product information and improved traceability.

Is it mandatory to switch to 2D barcodes?

No. However, thanks to their many benefits and GS1's global Sunrise 2027 initiative, many retailers have already begun the transition to 2D barcodes.

What is Global Sunrise 2027?

GS1 Sunrise 2027 is a global initiative to ensure that retail point-of-sale systems can scan and process 2D barcodes by the end of 2027.

When should retailers start preparing for 2D barcodes?

Retailers should begin planning as early as possible. While GS1 Sunrise 2027 is the target date, preparation may involve updating hardware, software, and business processes.

What is GS1 Digital Link?

GS1 Digital Link connects physical products with digital information through a scannable barcode. Learn more about GS1 Digital Link here.

Are all 2D barcodes the same?

No. There are several types of 2D barcodes, with QR codes and GS1 DataMatrix being among the most common.

Is all hardware 2D compatible?

No. While many modern scanners already support 2D barcodes, older hardware may need to be upgraded or replaced.

How does EasyShop support 2D barcodes?

EasyShop supports a wide range of barcode types and is ready for the transition to increased traceability and richer product information.