Retail articles
Dive into the world of retail - from consumer behaviour and shopping habits to articles about the latest retail innovations!
Retail staff in the age of self-service: More important than ever?
Self-service brings added efficiency and convenience to stores, but what does it mean for staff members? Let’s take a closer look at how self-service is reshaping the role of retail staff.
Showrooming and webrooming: how they are shaping modern retail
New shopping behaviour calls for new retail strategies. Both showrooming and webrooming have gained popularity worldwide - and this creates both challenges and opportunities for retailers. Learn more here!
Omnichannel strategy: Taking retail to the next level
Retailers and shoppers agree: one channel is not enough. As new digital platforms continue to emerge, expectations are rising for both physical stores and their digital counterparts. Learn more about omnichannel retail here!
Retail data capture: Maximize the benefits of consumer data
Data capture has never been more important – or more attainable. Thanks to new retail technologies it is possible to get an even better picture of who the shoppers is – and provide a better retail experience based on these insights.
Retail insight: The power of personalization
When done right, personalization not only boosts sales but also strengthens customer loyalty and increases store preference.
Bridging the gap: Merging the digital and physical shopping experience
Bridging the gap between digital and in-store experiences is essential for retailers aiming to meet the expectations of today’s tech-savvy consumers. Here are some suggestions on how retailers effectively can connect these two worlds!